Social Media Marketing, SEO & Freelancing

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Social Media Marketing, SEO & Freelancing

Become a Social Media Marketing, Search Engine Optimization and Freelancing Expert!

The goal of this program is to educate and train users in the rapidly-expanding field of Social Media, Search Engine Optimization and Freelancing. This curriculum includes 12 sections, covering social media overviews, strategies for spreading your campaigns around, and using every tool and tactic at your disposal to gain eyeballs and attention to your Website & other Social Media Platforms.

It will be of interest to people who wish to learn more about this subject or to advance their career prospects in the social media marketing arena.


COURSE COVERAGE:

>> Understand the essentials of Social Media communication and its landscape.
>> Get introduced to tools and techniques for social media marketing.
>> Learn how to use Twitter and its power for communication especially for customer service.
>> Understand the best use of Facebook for business and learn Facebook communication etiquette.
>> Understand the Metrics and the KPIs for Facebook marketing.
>> Learn how to do Facebook advertising to support your social media reach.
>> Learn how to create content for social media using story telling techniques.
>> Understand how to use LinkedIn for your business branding and communication.
>> Learn how to manage social media community and best tools.
>> Introduction of WordPress
>> How to create Website via WordPress 
>> Introduction to SEO
>> Keyword Research
>> Competitors Analysis 
>> On-Page Optimization (Complete)
>> Off-Page Optimization (Complete)
>> Google Penalties
>> SEO Advance Level
>> Understanding SEO Metrics
>> List of Google's 200 Website Ranking Factors
>> Mobile SEO
>> Local SEO vs Global SEO
>> Using Google Analytics
>> Using Google Webmaster Tools
>> Useful SEO Tools
>> What is freelancing
>> Difference between freelancing and job
>> How to make a profile on fiverr
>> How to make a gig
>> Marketing your gig on social media
>> Time management
>> How to keep yourself motivated
>> Payment methods (in Pakistan)


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